Monday, 23 December 2013

Passion recognised – Adder singled out as one of Britain’s most inspirational companies

Passion recognised – Adder singled out as one of Britain’s most inspirational companies
Adder Technology has been named as in the Companies to Inspire Britain report from the London Stock Exchange Group. The report celebrates a host of fast growing and dynamic SMEs in the UK and we are delighted to be a part of it.

We’ve been named in the innovators category which recognises our passion and commitment to forging new ways forward in the technology space. As an innovation-focused company we have always been determined to understand the needs of our customers and not only be at the forefront of change, but to lead it. This is especially true with the rise of digital video technologies, which have spurred our customers to find new ways to work.

In the broadcast sector, particularly, we are using our IP-based KVM to enable customers to bring flexibility and scalability to their operations, and ultimately move away from bespoke technology that has historically dominated this industry.

While IP may not be a new technology, we are continually working towards finding new ways in which it can be used to drive efficiencies and reduce costs. It is our objective to support our customers’ evolving needs through the creative deployment of IP-based KVM solutions.

For full details, visit

Friday, 20 December 2013

The Future of Remote Control Rooms

The Future of Remote Control Rooms
Article: Room with a view

Physical control room facilities have changed remarkably little over the past three decades. However, bandwidth improvements coupled with the emergence of sophisticated mobile devices that can capture, send and receive high-quality video and photos have led to a step-change in how we think about control rooms. In theory, the control room can now be wherever it needs to be.

One of the keys to delivering video remotely is the ever growing availability of network bandwidth which will enable better image quality and higher frame rates. Also, by giving users real-time interactivity with remote computers, it is also possible to offer greater levels of collaboration. At Adder, we foresee a future where we’ll soon be able to provide a collaborative experience over high performance LAN, in addition to the WAN option we already offer.

To read more about our vision for the future of control rooms, read our contribution to the feature “Room with a view” in the November issue of InAVate. The digital version is available to read free here.

Friday, 13 December 2013

What does the future hold for the broadcast & post production facility of tomorrow?

What does the future hold for the broadcast & post production facility of tomorrow?
Article: Adder's Post Production Survey: Results

A survey developed by Adder Technology to gain an insight into the key issues facing the UK post production industry was carried out over the summer. The majority of respondents were from the TV industry, with a smaller percentage from film companies, archives and corporate video.

When respondents were asked to rate the broad challenges they faced in future-proofing their facilities, in house collaboration issues came out on top, followed by security and access control, space and scalability, costs, and finally capital expenditures. In terms of IT procurement the results suggested that the most pressing priorities were “updating specialist broadcast technologies”, as well as making facilities more flexible and centralising assets, building in greater resilience and back-ups, cloud technologies and enabling greater collaboration.

When those surveyed were questioned about managing workflows, almost half said they use solely Standard IP, while only 15% said they use bespoke technologies and the others using a combination of the two. The main concerns cited about switching to standard from bespoke systems were the cost of upgrading their facilities and bandwidth limitations.

The findings give a clear indication that the industry is gearing up towards a more co-operative working environment and we have already seen evidence that collaboration is a key influence in determining the future functionality of post suites. In order to remain competitive and profitable, these facilities have to remain relevant and continue to deliver increased capabilities and efficiencies. The emergence of high performance IP-based technologies, flexible and more effective facilities will be one of the ways in which these aims could be achieved.

The ability of post production houses to easily adjust to the needs of its customers and offer a high level of adaptability will be vital to future success. We believe IP technology offers the most flexible means to do this and will become a key influence in determining the future functionality of post suites. To find out more see page 38 of the December issue of TVBEurope, available online here.

Friday, 22 November 2013

The rise of IP as a transport network in control room environments

The rise of IP as a transport network in control room environments
Article: The future of broadcast control rooms

The future of broadcast control rooms is bright and I believe that it is the use of IP as the core infrastructure within these environments that is making it so. The control room of the future will provide high quality, cost-effective operations, alongside scalability and reliability. So where then does IP play a role in moving towards this utopia? And what will happen to the proprietary technology that is dominant in galleries at the moment?

It begins with high performance IP-based KVM…

Read the full article in Content and Technology magazine on page 57. Click here for the digital issue.

Thursday, 10 October 2013

IBC 2013 - Show Roundup

IBC2013 Roundup - Broadcast focuses on IP
International Broadcast Conference, Amsterdam
2013 has been an exceptional year. Industries are quickly beginning to understand the power and flexibility inherent in IP technology, and Broadcast was no exception.

The IBC exhibition saw almost 83,000 registrations form broadcast, media and production professionals highlighted two key technologies that will both change and advance the industry: 4K(UHD) resolutions and IP as a production and content tool.

Adder Technology were delighted to fulfill a 2 hour speaking opportunity at the conference detailing the rise of IP as a workflow infrastructure and control medium. Attendees at this session came from a broad spectrum of interested companies from Post Production through to Hollywood giants. A full version of our session will be made available on-line soon, so keep checking back on the blog.

High Performance KVM Delivers the Show
Again 2013 saw the IBC exhibition and conference make use of Adder equipment. Alongside provision of extension and switching technologies to the conference sessions themselves, we were asked to provide a full fiber based Adderlink Infinity matrix to the exhibition across which the IBC InfoChannel was broadcast. If you made it to the exhibition, you would undoubtedly have seen screens and rear projection displays around the halls keeping attendees up to date with what's happening. The Infochannel is run as a live production using a range of technologies including those from RT software who deliver all the on air graphics and control. Behind the scenes, several broadcast professionals sit in temporary control room, controlling new feeds, cueing segments, developing content and directing the channel live around the exhibition.

Our U.S. offices will shortly be gearing up for the SMPTE conference in Hollywood, L.A. - If you're in the area, do take a minute to drop by and say hello. On stand will be the latest AdderLink Infinity v3.0 release which has been specifically tailored to the media industries delivering pixel perfect lossless video at 60fps over standard GbE IP.

If you would like to know more about how our High Performance KVM solutions can improve production workflow, then take a look at our Broadcast brochure:

Monday, 19 August 2013

Adder kit in action: Twickenham Studios

Adder strikes in Twickenham
Article: Adder strikes in Twickenham

At the beginning of 2012 the future was uncertain. Tickenham Studios was at one point on the verge of being sold for re-development - before being bought by London-based business man and 'film enthusiast' Sunny Vohra. Read more...

Monday, 8 July 2013

Adder launched the XD500 DisplayPort KVM extender at BroadcastAsia 2013

Broadcast Asia 2013 - In the Mix
Article: Broadcast Asia 2013 - In the Mix

For broadcasters and independent facility managers in countries far and wide around Singapore, BroadcastAsia is The Big One... This year's event attracted it's usual cosmopolitan mix of of visitors from the Middle East in the west, China in the North, and from eastwards as far as Japan, and New Zealand. Read more...

Wednesday, 12 June 2013

Adder Technology to display innovative pro A/V and control room capabilities at ISE 2014

Adder showcases new HDMI extender products at InfoComm 2013
Adder Corporation, Boston, June 10, 2013: Adder Corporation, the connectivity solutions experts, will be showing new products for the audio visual markets at InfoComm 2013, taking place at the Orange County Convention Center, Florida on June 8-14.

Exhibiting on booth 4115, Adder is launching its ALDV100 range of HDMI point to point and point to multi-point extenders with a live demonstration. The new technology can intelligently interrogate its own network to determine whether specific content is being displayed on connected screens. This enables advertising networks to offer payment structures based on an accurate proof of display (P.O.D.) basis, as well as save $100s on maintenance as display errors can be inspected remotely over an IP link.

With a 50 meter (150ft) extension distance, rollout using this technology is a wonderfully simple procedure. Being line powered, once the transmitter is connected, no additional power cabling is required at the receiver points. This makes the ALDV100 a perfect choice when upgrading existing systems as it negates the need to install additional power points into your signage environment. The point to point system supports HDCP and full EDID pass through ensuring continuous correct operation. As a professional signage technology, the ALDV100 is designed to work silently and continuously to deliver faultless audio and video 24/7.

The 4-way transmitter unit, ALDV104T also features automatic failover, allowing two digital playout machines to be connected and automatically switched if the video output from one unit should fail. This is vitally important when 100 per cent uptime is required for professional applications.

Also being launched at the show is the Adder XD522 – a dual-head, point to point, DisplayPort extender that can support dual screens or dual link screens up to 100 meters away with an S/FTP CATx cable. It will also support a single 60Hz 1920x1080 screen across 150 meters over a CAT5e cable and provides uncompressed, high resolution video over a high-speed USB.

There will be a live demonstration of the AdderLink Infinity dual VNC, a high-performance keyboard, video and mouse (KVM) server that can be accessed remotely via IP with a VNC viewer and/or simultaneously with an AdderLink Infinity receiver. Its base feature set is the same as the AdderLink Infinity dual, the world’s most advanced KVM matrix.

Tim Conway, VP of Adder Corporation, said: “The AV market, particularly those companies specializing in digital signage, are under continued pressure to make cost efficiencies and differentiate their offer. At Adder, we recognise this and are continually looking to improve connectivity solutions for the AV market. We already offer the AV industry the only real-time IP based KVM Matrix solution on the market, in the AdderLink Infinity. The launch of the XD522 and the HDMI extenders expand the capabilities of the Adder offering and reaffirm our commitment to providing pixel perfect video extension and connectivity.”

Monday, 20 May 2013

Adder behind the scenes with 'David Bowie is' at the V&A... A great installation by Sysco AV

Adder behind the scenes with 'David Bowie is' at the V&A... A great installation by Sysco AV
Article: Crash Course for the Ravers - Installation Europe

As well as being an extremely well-designed show about one of the most important musical figures of the past 50 years, 'David Bowie is' also illustrates many of the ways in which major museum exhibitions are developing, says Paddy Baker. Read more...

Friday, 26 April 2013

Thank you for visiting Adder Technology at VIBA - Vietnam

Thank you for visiting Adder Technology at VIBA - Vietnam
  ADDER Asia recently attended VIBA (Vietnam International Broadcast & AV Show) in HoChiMinh city, Vietnam.

Viba is a three day show designed to bring the regions Broadcast and AV decision makers together in one place. This proved to be a real success for us. Our first time exhibiting at this show, VIBA was a great opportunity to get to know customers in Vietnam, together with their needs.

Showing our latest technologies including the ADDERLink INFINITY dual 2112T featuring VNC alongside the CCS4USB command and control switch, feedback from visitors was very positive. The flexibility of the ADDER A.I.M. matrix solution with scalable ADDERLink INFINITY end points was of real interest,  
allowing users to build a KVM matrix rapidly whilst delivering solid reliability and transparent functionality. Its really important when choosing a KVM Matrix solution that its presence is not apparent to the users. Any interactions with the system for example switching to a different computer must be simple in operation and function. Our OSD (on screen display) demonstrated this beautifully.

Also of real interest was the technology demonstration for our HDMI extension concept. More details to follow later in the year.

If you are based in Vietnam, and did not get an opportunity to visit the show, we would love to hear from you. We are also interested in hearing from potential local partners keen to build their connectivity business. Please contact us here.

Wednesday, 27 March 2013

Adder to launch 300 ft (100 Meter) DisplayPort and USB extender at NAB 2013

Adder to launch 300 ft (100 Meter) DisplayPort and USB extender at NAB 2013
Adder Corporation, the Digital Keyboard, Video, Mouse (D-KVM) specialist, is to launch the XD500 a DisplayPort KVM extender at NAB, which runs from April 6th to 11th at the Las Vegas Convention Center.

The XD500 extends two DisplayPort video streams plus high speed USB (480Mbps), analog audio and digital audio (SPDIF) over 300 feet (100 Meters) of CATx cable. The link is capable of supporting support a single 2560x1600 @60Hz screen or two screens running at 1080p resolutions. The link is lossless so every pixel is faithfully reproduced at the receiver unit.

Also featuring at the show is the enhanced CCS4-USB Command and Control switch which includes new features of support for complex keyboards and mice and screen identification module. The CCS4-USB enables a user to work across up to four computers and screens though a single keyboard and mouse significantly reducing the desk clutter. The CCS4-USB delivers seamless switching of USB 2.0 and audio, using an upgraded version of Adder’s USB True Emulation technology.

The most significant feature is the Free-Flow technology which enables the user to switch control of computers by moving the mouse cursor seamlessly from screen to screen.

Adder will also be demonstrating the award-winning AdderLink Infinity Matrix. This Digital KVM matrix switcher solution enables an operator to work on any computer across a LAN using standard 1Gb Ethernet infrastructure at any distance without any loss in capabilities.

Users have the capability to create an infinite sized digital matrix with DVI, USB, RS232 and audio available at any user station. It provides almost unlimited extension possibilities making it an ideal solution for broadcasters, allowing multiple studios and control rooms to be connected, no matter where they are located.

Another advantage of the AdderLink Infinity matrix is that it removes the noise and heat associated with a hard drive away from the sensitive broadcasting environment, allowing producers to concentrate on what they do best without needless distractions.

Also at the show is the ALIF2112T – part of the AdderLink Infinity matrix solution, it is a high performance KVM server that can be accessed remotely via IP with a VNC viewer and/or simultaneously with an AdderLink Infinity receiver. A huge advantage is that it can simultaneously serve a VNC equipped video wall processor and user station reducing the complexity of control room infrastructure to integrate a KVM matrix with video walls.

“Being able to extend high resolution digital video and maintain full control is important for the broadcast industry,” says Tim Conway, VP of Adder Corporation. “Whether it be controlling multiple computers from a single station, managing 4 systems at the same time from a single keyboard and mouse or simply removing the noisy computers or servers from the working environment - we have a range of products to make it happen.”

Adder will be demonstrating these and many more products on booth SL11808.

Tuesday, 12 March 2013

Adder to demonstrate Command and Control technologies at ATC Global

Adder to demonstrate Command and Control technologies at ATC Global
Adder Technology, the keyboard, video and mouse (KVM) specialist, will demonstrate how its solutions can streamline air traffic control at ATC Global 2013, which runs 12-14 March at the RAI, Amsterdam.

Adder will be previewing its latest high-reliance Command and Control switch CCS4PRO. The new solution features IP control and redundant power to offer users a continuous and reliable connection for working on up to four computers and up to 32 screens as though on a single interface. The IP control allows seamless integration with other systems for SNMP control and monitoring. As with the best-selling CCS4USB, the CCS4PRO delivers USB 2.0, audio, Free-Flow and ‘USB True Emulation’ technology. This capability is particularly useful to the ATC industry where controllers have to analyse and act upon information from a variety of sources simultaneously.

Also being demonstrated for the first time at ATC will be the CCS-XB light module for CCS4USB. Using a simple LED on top of each display the CCS-XB quickly lets a user know which screen their mouse cursor is positioned on.

Adder’s on-stand technology partner will be high-end computer display manufacturer, Eizo. Using Eizo screens Adder will demonstrate the IP-DVP (Digital Video & Peripherals) matrix, the AdderLink Infinity and AdderLink Infinity Dual. These DVP matrix solutions enable an operator to work on a computer across a LAN to almost any distance without any loss in capabilities, reduction in video resolution, audio quality or USB latency. Adder will also reveal AdderLink Infinity Dual’s new VNC (virtual network computing) capability to the ATC market. This allows users to access their content anywhere in the world over an internet connection, giving full remote visibility, secured by AES256 encryption with RSA 2048 authentication.

Simon Clew, Adder’s Sales Director, said: “Reliability is, of course, critical to the ATC sector and air traffic controllers need to have complete confidence that they will always be able to operate critical systems. Our background in mission critical Command and Control, together with our focus on Air Traffic Control systems makes Adder a natural choice.”

The Adder Command and Control system will be on display at Stand D508.

Tuesday, 26 February 2013

Adder demonstrates latest connectivity and control technologies for broadcast at BVE 2013

Adder demonstrates latest connectivity and control technologies for broadcast at BVE 2013
Adder Technology, the experts in connectivity solutions, will demonstrate their latest flexible infrastructure and command and control solutions for the broadcast industry at BVE, which runs 26-28 February at Excel London. Adder will be showing the latest updates to their award-winning AdderLink Infinity and AdderLink Infinity Dual digital media extenders, as well as the CCS4USB command and control switch alongside broadcast specialist (Stand F12).

AdderLink Infinity and AdderLink Infinity Dual enable the creation of a flexible digital matrix, allowing a computer and its operator to be separated by almost any distance without any loss in capabilities. With these units broadcasters and production companies have the capability to run a uniquely scalable, unlimited matrix with DVI, USB, RS232 and audio available at any destination or desk.

The AdderLink Infinity Dual now features the new Magic Eye technology which provides compatibility with Apple Mac computers using a variety of graphics cards, making the Adder solution one of the few IP-based matrices to support the Apple OS. In addition, Adder will also reveal a new transmitter unit (ALIF2112T) with built-in VNC (virtual network computing) capability. The ALIF2112T allows users to have full control of their computers from anywhere in the world over an internet connection while maintaining real-time access through the local IP matrix.

It has the capability to run any size matrix with DVI, USB, RS232 and Audio on all ports, the only limitation is the user’s network and how the traffic architecture is configured. As a gigabit based matrix switch, the AdderLink Infinity range provides almost unlimited extension possibilities. This makes it an ideal solution for the broadcast industry, allowing any number of studios and control rooms to be connected, wherever they might be located. Designed with Apple in mind, the AdderLink Infinity Dual provides dual link DVI, allowing it to support very large screens such as the popular Apple Cinema Display, or dual monitor set-ups.

Simon Clew, Sales Director at Adder Technology, said: “AdderLink Infinity is the most the advanced IP-based matrix switch in the world and the latest functionality provides almost unlimited extension possibilities. This makes it an ideal solution for broadcasters, allowing any number of studios and control rooms to be connected or instantly duplicated, wherever they might be located.”

Also being demonstrated is the CCS4USB — a breakthrough in command and control switching. It delivers USB 2.0, audio, Free-Flow and ‘USB True Emulation’ technology, allowing the user to work across up to four computers and 32 screens through a single interface, vastly improving the ergonomics of a work desk.

“AdderLink Infinity and CCS4USB offer significant benefits to broadcasters,” continued Clew. “Broadcasters around the world recognise these benefits and are already using our solutions to power the production of radio and television material, from content origination and post-production through to the studio control rooms and galleries. The advantages are not just environmental and creative: AdderLink Infinity enables hard drives containing original and sensitive content to be stored securely away from studios frequented by visitors, therefore reducing the security risk.”